Wella International is a large presence in beauty salons all over the world. They produce a vast number of different hair styling products and were in need of a comprehensive, multi-faceted brochure that would look great as a direct mail product or sitting on a glass table in any of their countless retailers.
Squonk provided copywriting and editing services on this brochure, and coordinated printing and fulfillment after a complicated bidding process. The brochure itself featured elaborate die-cutting, scoring and folding, with an assortment of overlays, photos and inks that required a highly specialized print process. After a successful press-check, the brochure was delivered on time to a very satisfied client.